{"title":"Joico","description":"\u003cp\u003eShop our Joico range — a professional haircare brand trusted by stylists worldwide. From colour-protecting treatments and hydrating masks to volumising shampoos and bond-repairing technology, Joico delivers salon-quality results for every hair type and concern.\u003c\/p\u003e","products":[{"product_id":"joico-blonde-life-brightening-shampoo-300ml","title":"Joico Blonde Life Brightening Shampoo 300ml","description":"\u003cp data-start=\"86\" data-end=\"137\"\u003e\u003cstrong data-start=\"86\" data-end=\"135\"\u003eJoico Blonde Life Brightening Shampoo (300ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"139\" data-end=\"324\"\u003eKeep blonde hair bright, fresh, and beautifully luminous with Joico Blonde Life Brightening Shampoo – a sulphate-free cleanser specially formulated to maintain and enhance blonde tones.\u003c\/p\u003e\r\n\u003cp data-start=\"326\" data-end=\"583\"\u003eDesigned for natural, highlighted, or balayage blonde hair, this gentle yet effective shampoo removes dirt, oil, and product buildup without stripping moisture. It helps preserve clarity and vibrancy while leaving hair feeling soft, smooth, and lightweight.\u003c\/p\u003e\r\n\u003cp data-start=\"585\" data-end=\"736\"\u003eEnriched with nourishing ingredients, the formula supports healthy-looking hair while boosting shine and enhancing that just-left-the-salon brightness.\u003c\/p\u003e\r\n\u003ch3 data-start=\"738\" data-end=\"755\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"756\" data-end=\"962\"\u003e\r\n\u003cli data-start=\"756\" data-end=\"804\"\u003e\r\n\u003cp data-start=\"758\" data-end=\"804\"\u003eGently cleanses without dulling blonde tones\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"805\" data-end=\"838\"\u003e\r\n\u003cp data-start=\"807\" data-end=\"838\"\u003eEnhances brightness and shine\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"839\" data-end=\"864\"\u003e\r\n\u003cp data-start=\"841\" data-end=\"864\"\u003eSulphate-free formula\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"865\" data-end=\"910\"\u003e\r\n\u003cp data-start=\"867\" data-end=\"910\"\u003eHelps maintain soft, healthy-looking hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"911\" data-end=\"962\"\u003e\r\n\u003cp data-start=\"913\" data-end=\"962\"\u003eSuitable for natural and colour-treated blondes\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"964\" data-end=\"985\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"986\" data-end=\"1086\"\u003eA rich, luxurious lather that rinses clean, leaving hair fresh, soft, and radiant without heaviness.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1088\" data-end=\"1103\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1104\" data-end=\"1267\"\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly and repeat if necessary. Follow with Joico Blonde Life Brightening Conditioner for best results.\u003c\/p\u003e\r\n\u003cp data-start=\"1269\" data-end=\"1336\"\u003e\u003cstrong data-start=\"1269\" data-end=\"1278\"\u003eSize:\u003c\/strong\u003e 300ml\u003cbr data-start=\"1284\" data-end=\"1287\"\u003e\r\nIdeal for blonde, highlighted, or lightened hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799782945111,"sku":null,"price":22.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-blonde-life-brightening-shampoo-300ml-p22762-49639_image.jpg?v=1771150816"},{"product_id":"joico-blonde-life-brightening-conditioner-250ml","title":"JOICO Blonde Life Brightening Conditioner 250ml","description":"\u003cp data-start=\"82\" data-end=\"137\"\u003e\u003cstrong data-start=\"82\" data-end=\"135\"\u003eJOICO Blonde Life Brightening Conditioner (250ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"139\" data-end=\"330\"\u003eNourish, soften, and enhance your blonde with JOICO Blonde Life Brightening Conditioner – a lightweight yet deeply hydrating formula designed to keep blonde hair luminous and healthy-looking.\u003c\/p\u003e\n\u003cp data-start=\"332\" data-end=\"579\"\u003eSpecially created for natural, highlighted, or lightened hair, this conditioner helps restore moisture without weighing hair down. It works to smooth the cuticle, improve manageability, and boost shine while maintaining bright, clear blonde tones.\u003c\/p\u003e\n\u003cp data-start=\"581\" data-end=\"742\"\u003eThe nourishing formula leaves hair silky, soft, and easy to detangle, helping protect against dryness often associated with lightened or chemically treated hair.\u003c\/p\u003e\n\u003ch3 data-start=\"744\" data-end=\"761\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"762\" data-end=\"963\"\u003e\n\u003cli data-start=\"762\" data-end=\"799\"\u003e\n\u003cp data-start=\"764\" data-end=\"799\"\u003eDeeply hydrates without heaviness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"800\" data-end=\"833\"\u003e\n\u003cp data-start=\"802\" data-end=\"833\"\u003eEnhances shine and brightness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"834\" data-end=\"869\"\u003e\n\u003cp data-start=\"836\" data-end=\"869\"\u003eSmooths and softens blonde hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"870\" data-end=\"911\"\u003e\n\u003cp data-start=\"872\" data-end=\"911\"\u003eImproves manageability and detangling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"912\" data-end=\"963\"\u003e\n\u003cp data-start=\"914\" data-end=\"963\"\u003eSuitable for natural and colour-treated blondes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"965\" data-end=\"986\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\n\u003cp data-start=\"987\" data-end=\"1079\"\u003eA creamy, lightweight conditioner that rinses clean, leaving hair soft, smooth, and radiant.\u003c\/p\u003e\n\u003ch3 data-start=\"1081\" data-end=\"1096\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"1097\" data-end=\"1283\"\u003eAfter shampooing, apply to damp hair, focusing on mid-lengths and ends. Leave on for 1–2 minutes, then rinse thoroughly. For best results, use with JOICO Blonde Life Brightening Shampoo.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp data-start=\"1285\" data-end=\"1352\"\u003e\u003cstrong data-start=\"1285\" data-end=\"1294\"\u003eSize:\u003c\/strong\u003e 250ml\u003cbr data-start=\"1300\" data-end=\"1303\"\u003eIdeal for blonde, highlighted, or lightened hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799785763159,"sku":null,"price":22.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-blonde-life-brightening-conditioner-250ml_1.jpg?v=1771151038"},{"product_id":"joico-curl-confidence-defining-creme","title":"Joico Curl Confidence Defining Crème","description":"\u003cp data-start=\"78\" data-end=\"128\"\u003e\u003cstrong data-start=\"78\" data-end=\"126\"\u003eJoico Curl Confidence Defining Crème (177ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"130\" data-end=\"314\"\u003eEnhance, define, and control your curls with Joico Curl Confidence Defining Crème – a lightweight styling cream designed to shape natural curls while reducing frizz and boosting shine.\u003c\/p\u003e\r\n\u003cp data-start=\"316\" data-end=\"578\"\u003ePerfect for wavy, curly, and coily hair types, this nourishing formula helps enhance curl pattern and provide long-lasting definition without stiffness or crunch. It smooths the hair cuticle to minimise frizz, leaving curls soft, bouncy, and beautifully defined.\u003c\/p\u003e\r\n\u003cp data-start=\"580\" data-end=\"672\"\u003eWhether air-dried or diffused, curls feel hydrated, touchable, and full of natural movement.\u003c\/p\u003e\r\n\u003ch3 data-start=\"674\" data-end=\"691\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"692\" data-end=\"871\"\u003e\r\n\u003cli data-start=\"692\" data-end=\"737\"\u003e\r\n\u003cp data-start=\"694\" data-end=\"737\"\u003eDefines and enhances natural curl pattern\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"738\" data-end=\"769\"\u003e\r\n\u003cp data-start=\"740\" data-end=\"769\"\u003eControls frizz and flyaways\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"770\" data-end=\"807\"\u003e\r\n\u003cp data-start=\"772\" data-end=\"807\"\u003eProvides flexible, touchable hold\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"808\" data-end=\"835\"\u003e\r\n\u003cp data-start=\"810\" data-end=\"835\"\u003eAdds softness and shine\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"836\" data-end=\"871\"\u003e\r\n\u003cp data-start=\"838\" data-end=\"871\"\u003eLightweight, non-crunch formula\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"873\" data-end=\"894\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"895\" data-end=\"1016\"\u003eA creamy, smooth formula that distributes evenly through the hair, delivering soft definition and natural-looking bounce.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1018\" data-end=\"1033\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1034\" data-end=\"1207\"\u003eApply evenly to damp hair, working through from roots to ends. Scrunch to enhance curls and either air dry or diffuse. Can be layered with other styling products if desired.\u003c\/p\u003e\r\n\u003cp data-start=\"1209\" data-end=\"1274\"\u003e\u003cstrong data-start=\"1209\" data-end=\"1218\"\u003eSize:\u003c\/strong\u003e 177ml\u003cbr data-start=\"1224\" data-end=\"1227\"\u003e\r\nSuitable for wavy, curly, and coily hair types.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799799787863,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/curl-confidence-defining-creme___241023.jpg?v=1771151286"},{"product_id":"joico-dream-blow-out-thermal-protection-cream-200ml","title":"Joico Dream Blow Out Thermal Protection Cream 200ml","description":"\u003cp data-start=\"61\" data-end=\"119\"\u003e\u003cstrong data-start=\"61\" data-end=\"117\"\u003eJoico Dream Blowout Thermal Protection Crème (200ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"121\" data-end=\"321\"\u003eAchieve smooth, sleek, salon-quality blow-dries with Joico Dream Blowout Thermal Protection Crème – a lightweight styling cream designed to speed up drying time while protecting hair from heat damage.\u003c\/p\u003e\r\n\u003cp data-start=\"323\" data-end=\"546\"\u003eThis smoothing formula helps reduce frizz and flyaways while providing thermal protection against blow dryers and heated styling tools. It leaves hair feeling soft, silky, and manageable without heaviness or sticky residue.\u003c\/p\u003e\r\n\u003cp data-start=\"548\" data-end=\"678\"\u003ePerfect for creating polished, glossy styles, Dream Blowout helps improve smoothness and shine while maintaining natural movement.\u003c\/p\u003e\r\n\u003ch3 data-start=\"680\" data-end=\"697\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"698\" data-end=\"869\"\u003e\r\n\u003cli data-start=\"698\" data-end=\"745\"\u003e\r\n\u003cp data-start=\"700\" data-end=\"745\"\u003eProvides heat protection during blow-drying\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"746\" data-end=\"774\"\u003e\r\n\u003cp data-start=\"748\" data-end=\"774\"\u003eHelps reduce drying time\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"775\" data-end=\"805\"\u003e\r\n\u003cp data-start=\"777\" data-end=\"805\"\u003eSmooths frizz and flyaways\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"806\" data-end=\"833\"\u003e\r\n\u003cp data-start=\"808\" data-end=\"833\"\u003eAdds shine and softness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"834\" data-end=\"869\"\u003e\r\n\u003cp data-start=\"836\" data-end=\"869\"\u003eLightweight, non-greasy formula\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"871\" data-end=\"892\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"893\" data-end=\"1021\"\u003eA silky, lightweight crème that distributes evenly through the hair, leaving a smooth, glossy finish without weighing hair down.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1023\" data-end=\"1038\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1039\" data-end=\"1179\"\u003eApply a small amount to damp hair, focusing on mid-lengths and ends. Comb through for even distribution, then blow-dry and style as desired.\u003c\/p\u003e\r\n\u003cp data-start=\"1181\" data-end=\"1271\"\u003e\u003cstrong data-start=\"1181\" data-end=\"1190\"\u003eSize:\u003c\/strong\u003e 200ml\u003cbr data-start=\"1196\" data-end=\"1199\"\u003e\r\nSuitable for all hair types, especially frizz-prone or heat-styled hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799801852247,"sku":null,"price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/dream-blow-out-thermal-protection-cream-200ml-p18291-36484_image.jpg?v=1771151430"},{"product_id":"joico-joifull-volumising-conditioner-250ml","title":"Joico Joifull Volumising Conditioner 250ml","description":"\u003cp data-start=\"63\" data-end=\"113\"\u003e\u003cstrong data-start=\"63\" data-end=\"111\"\u003eJoico Joifull Volumising Conditioner (250ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"115\" data-end=\"269\"\u003eBoost body, fullness, and bounce with Joico Joifull Volumising Conditioner – a lightweight formula designed to nourish fine hair without weighing it down.\u003c\/p\u003e\r\n\u003cp data-start=\"271\" data-end=\"496\"\u003eSpecially created for flat or limp hair, this conditioner delivers essential moisture while helping maintain natural volume and movement. It smooths and detangles strands, leaving hair feeling soft, light, and visibly fuller.\u003c\/p\u003e\r\n\u003cp data-start=\"498\" data-end=\"661\"\u003eThe weightless formula supports long-lasting lift and body, making it the perfect partner to Joico Joifull Volumising Shampoo for amplified, salon-quality results.\u003c\/p\u003e\r\n\u003ch3 data-start=\"663\" data-end=\"680\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"681\" data-end=\"867\"\u003e\r\n\u003cli data-start=\"681\" data-end=\"720\"\u003e\r\n\u003cp data-start=\"683\" data-end=\"720\"\u003eLightweight hydration for fine hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"721\" data-end=\"749\"\u003e\r\n\u003cp data-start=\"723\" data-end=\"749\"\u003eEnhances volume and body\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"750\" data-end=\"781\"\u003e\r\n\u003cp data-start=\"752\" data-end=\"781\"\u003eDetangles without heaviness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"782\" data-end=\"826\"\u003e\r\n\u003cp data-start=\"784\" data-end=\"826\"\u003eLeaves hair soft, smooth, and manageable\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"827\" data-end=\"867\"\u003e\r\n\u003cp data-start=\"829\" data-end=\"867\"\u003eHelps maintain long-lasting fullness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"869\" data-end=\"890\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"891\" data-end=\"986\"\u003eA light, creamy conditioner that rinses clean, leaving hair airy, bouncy, and full of movement.\u003c\/p\u003e\r\n\u003ch3 data-start=\"988\" data-end=\"1003\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1004\" data-end=\"1185\"\u003eAfter shampooing, apply to damp hair, focusing on mid-lengths and ends. Leave on for 1–2 minutes, then rinse thoroughly. For best results, use with Joico Joifull Volumising Shampoo.\u003c\/p\u003e\r\n\u003cp data-start=\"1187\" data-end=\"1240\"\u003e\u003cstrong data-start=\"1187\" data-end=\"1196\"\u003eSize:\u003c\/strong\u003e 250ml\u003cbr data-start=\"1202\" data-end=\"1205\"\u003e\r\nIdeal for fine, flat, or limp hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799811256663,"sku":null,"price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-joifull-volumising-conditioner-250ml-p18324-36727_image.jpg?v=1771151595"},{"product_id":"joico-joifull-volumising-shampoo-300ml","title":"Joico Joifull Volumising Shampoo 300ml","description":"\u003cp data-start=\"80\" data-end=\"126\"\u003e\u003cstrong data-start=\"80\" data-end=\"124\"\u003eJoico Joifull Volumising Shampoo (300ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"128\" data-end=\"290\"\u003eCleanse, lift, and add lasting body with Joico Joifull Volumising Shampoo – a lightweight formula designed to give fine, flat hair a fuller, more voluminous look.\u003c\/p\u003e\n\u003cp data-start=\"292\" data-end=\"548\"\u003eThis gentle yet effective shampoo removes excess oil and build up without stripping moisture, helping hair feel fresh, airy, and weightless. Specially developed for fine or limp hair, it boosts natural lift at the roots while maintaining softness and shine.\u003c\/p\u003e\n\u003cp data-start=\"550\" data-end=\"630\"\u003eThe result? Hair that looks thicker, feels lighter, and holds volume for longer.\u003c\/p\u003e\n\u003ch3 data-start=\"632\" data-end=\"649\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"650\" data-end=\"841\"\u003e\n\u003cli data-start=\"650\" data-end=\"696\"\u003e\n\u003cp data-start=\"652\" data-end=\"696\"\u003eGently cleanses without weighing hair down\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"697\" data-end=\"734\"\u003e\n\u003cp data-start=\"699\" data-end=\"734\"\u003eAdds body and long-lasting volume\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"735\" data-end=\"765\"\u003e\n\u003cp data-start=\"737\" data-end=\"765\"\u003eEnhances lift at the roots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"766\" data-end=\"809\"\u003e\n\u003cp data-start=\"768\" data-end=\"809\"\u003eLeaves hair soft, fresh, and manageable\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"810\" data-end=\"841\"\u003e\n\u003cp data-start=\"812\" data-end=\"841\"\u003eIdeal for fine or flat hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"843\" data-end=\"864\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\n\u003cp data-start=\"865\" data-end=\"987\"\u003eA lightweight formula that lathers beautifully and rinses clean, leaving hair feeling light, bouncy, and full of movement.\u003c\/p\u003e\n\u003ch3 data-start=\"989\" data-end=\"1004\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"1005\" data-end=\"1160\"\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly and repeat if needed. Follow with Joico Joifull Volumising Conditioner for best results.\u003c\/p\u003e\n\u003cp data-start=\"1162\" data-end=\"1215\"\u003e\u003cstrong data-start=\"1162\" data-end=\"1171\"\u003eSize:\u003c\/strong\u003e 300ml\u003cbr data-start=\"1177\" data-end=\"1180\"\u003eIdeal for fine, flat, or limp hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799814271319,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-joifull-volumising-shampoo-300ml-p18330-36730_image.jpg?v=1771151823"},{"product_id":"joico-joimist-firm-protective-finishing-spray-300ml","title":"Joico Joimist Firm Protective Finishing Spray 300ml","description":"\u003cp data-start=\"70\" data-end=\"118\"\u003e\u003cstrong data-start=\"70\" data-end=\"116\"\u003eJOICO Joimist Firm Finishing Spray (300ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"120\" data-end=\"307\"\u003eLock in your style with long-lasting hold and control using JOICO Joimist Firm Finishing Spray – a professional hairspray designed to keep your look in place without stiffness or flaking.\u003c\/p\u003e\n\u003cp data-start=\"309\" data-end=\"571\"\u003eThis firm-hold formula provides reliable, all-day support while maintaining natural movement and shine. Ideal for structured styles, updos, and polished finishes, it helps control flyaways and resist humidity while leaving hair feeling touchable and lightweight.\u003c\/p\u003e\n\u003cp data-start=\"573\" data-end=\"686\"\u003ePerfect for finishing any hairstyle, Joimist Firm ensures your look stays secure without feeling heavy or sticky.\u003c\/p\u003e\n\u003ch3 data-start=\"688\" data-end=\"705\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"706\" data-end=\"886\"\u003e\n\u003cli data-start=\"706\" data-end=\"733\"\u003e\n\u003cp data-start=\"708\" data-end=\"733\"\u003eFirm, long-lasting hold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"734\" data-end=\"777\"\u003e\n\u003cp data-start=\"736\" data-end=\"777\"\u003eHelps resist humidity and control frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"778\" data-end=\"810\"\u003e\n\u003cp data-start=\"780\" data-end=\"810\"\u003eAdds shine without stiffness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"811\" data-end=\"845\"\u003e\n\u003cp data-start=\"813\" data-end=\"845\"\u003eNon-flaking, brushable formula\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"846\" data-end=\"886\"\u003e\n\u003cp data-start=\"848\" data-end=\"886\"\u003eLightweight feel with strong control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"888\" data-end=\"899\"\u003eFinish:\u003c\/h3\u003e\n\u003cp data-start=\"900\" data-end=\"1007\"\u003eDelivers a firm yet flexible hold that keeps styles in place while maintaining a natural, touchable finish.\u003c\/p\u003e\n\u003ch3 data-start=\"1009\" data-end=\"1024\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"1025\" data-end=\"1136\"\u003eHold can 20–30cm from dry, styled hair and spray evenly to set your look. Layer for stronger hold where needed.\u003c\/p\u003e\n\u003cp data-start=\"1138\" data-end=\"1226\"\u003e\u003cstrong data-start=\"1138\" data-end=\"1147\"\u003eSize:\u003c\/strong\u003e 300ml\u003cbr data-start=\"1153\" data-end=\"1156\"\u003eSuitable for all hair types and styles requiring strong, lasting hold.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799818367319,"sku":null,"price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-joimist-firm-protective-finishing-spray-300ml__86551.1644423426.1280.1280.jpg?v=1771151962"},{"product_id":"joico-k-pak-color-therapy-color-protecting-conditioner-1000ml","title":"JOICO K-Pak Color Therapy Color-Protecting Conditioner 1000ml","description":"\u003cp data-start=\"91\" data-end=\"143\"\u003e\u003cstrong data-start=\"91\" data-end=\"141\"\u003eJOICO K-PAK Color Therapy Conditioner (1000ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"145\" data-end=\"344\"\u003eProtect, repair, and nourish colour-treated hair with JOICO K-PAK Color Therapy Conditioner – a rich, restorative formula designed to strengthen damaged strands while helping preserve vibrant colour.\u003c\/p\u003e\r\n\u003cp data-start=\"346\" data-end=\"639\"\u003eSpecially developed for chemically treated and colour-processed hair, this deeply hydrating conditioner works to improve elasticity, smoothness, and shine. It helps repair visible damage while supporting long-lasting colour vibrancy, leaving hair feeling softer, stronger, and more manageable.\u003c\/p\u003e\r\n\u003cp data-start=\"641\" data-end=\"767\"\u003eThe nourishing formula replenishes moisture lost during colouring services, helping to reduce dryness, breakage, and dullness.\u003c\/p\u003e\r\n\u003ch3 data-start=\"769\" data-end=\"786\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"787\" data-end=\"985\"\u003e\r\n\u003cli data-start=\"787\" data-end=\"831\"\u003e\r\n\u003cp data-start=\"789\" data-end=\"831\"\u003eHelps repair and strengthen damaged hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"832\" data-end=\"873\"\u003e\r\n\u003cp data-start=\"834\" data-end=\"873\"\u003eProtects and prolongs colour vibrancy\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"874\" data-end=\"905\"\u003e\r\n\u003cp data-start=\"876\" data-end=\"905\"\u003eDeeply hydrates and smooths\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"906\" data-end=\"939\"\u003e\r\n\u003cp data-start=\"908\" data-end=\"939\"\u003eImproves elasticity and shine\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"940\" data-end=\"985\"\u003e\r\n\u003cp data-start=\"942\" data-end=\"985\"\u003eSalon-size bottle ideal for long-term use\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"987\" data-end=\"1008\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"1009\" data-end=\"1118\"\u003eA rich, creamy conditioner that leaves hair silky, glossy, and noticeably healthier without weighing it down.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1120\" data-end=\"1135\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1136\" data-end=\"1318\"\u003eAfter shampooing, apply to damp hair, focusing on mid-lengths and ends. Leave on for 1–2 minutes, then rinse thoroughly. For best results, use with JOICO K-PAK Color Therapy Shampoo.\u003c\/p\u003e\r\n\u003cp data-start=\"1320\" data-end=\"1412\"\u003e\u003cstrong data-start=\"1320\" data-end=\"1329\"\u003eSize:\u003c\/strong\u003e 1000ml (Salon Size)\u003cbr data-start=\"1349\" data-end=\"1352\"\u003e\r\nIdeal for colour-treated, dry, or chemically processed hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799819776343,"sku":null,"price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-k-pak-color-therapy-conditioner-1000ml_1.jpg?v=1771152151"},{"product_id":"joico-k-pak-colour-therapy-colour-protecting-conditioner-250ml","title":"Joico K-Pak Colour Therapy Colour-Protecting Conditioner 250ml","description":"\u003cp data-start=\"68\" data-end=\"119\"\u003e\u003cstrong data-start=\"68\" data-end=\"117\"\u003eJOICO K-PAK Color Therapy Conditioner (250ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"121\" data-end=\"317\"\u003eProtect, repair, and nourish colour-treated hair with JOICO K-PAK Color Therapy Conditioner – a rich yet lightweight formula designed to strengthen damaged strands while preserving vibrant colour.\u003c\/p\u003e\r\n\u003cp data-start=\"319\" data-end=\"592\"\u003eSpecially developed for chemically treated and colour-processed hair, this conditioner helps repair visible damage and improve hair’s strength and resilience. It works to smooth the cuticle, reduce breakage, and enhance shine, leaving hair soft, silky, and more manageable.\u003c\/p\u003e\r\n\u003cp data-start=\"594\" data-end=\"702\"\u003eFormulated to help maintain colour longevity, it keeps hair looking glossy and healthy between salon visits.\u003c\/p\u003e\r\n\u003ch3 data-start=\"704\" data-end=\"721\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"722\" data-end=\"933\"\u003e\r\n\u003cli data-start=\"722\" data-end=\"766\"\u003e\r\n\u003cp data-start=\"724\" data-end=\"766\"\u003eHelps repair and strengthen damaged hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"767\" data-end=\"809\"\u003e\r\n\u003cp data-start=\"769\" data-end=\"809\"\u003eProtects and maintains colour vibrancy\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"810\" data-end=\"854\"\u003e\r\n\u003cp data-start=\"812\" data-end=\"854\"\u003eReduces breakage and improves resilience\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"855\" data-end=\"893\"\u003e\r\n\u003cp data-start=\"857\" data-end=\"893\"\u003eDeeply nourishes without heaviness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"894\" data-end=\"933\"\u003e\r\n\u003cp data-start=\"896\" data-end=\"933\"\u003eLeaves hair soft, smooth, and shiny\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"935\" data-end=\"956\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"957\" data-end=\"1069\"\u003eA creamy, nourishing conditioner that detangles easily and rinses clean, leaving hair silky and healthy-looking.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1071\" data-end=\"1086\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1087\" data-end=\"1269\"\u003eAfter shampooing, apply to damp hair, focusing on mid-lengths and ends. Leave on for 1–2 minutes, then rinse thoroughly. For best results, use with JOICO K-PAK Color Therapy Shampoo.\u003c\/p\u003e\r\n\u003cp data-start=\"1271\" data-end=\"1336\"\u003e\u003cstrong data-start=\"1271\" data-end=\"1280\"\u003eSize:\u003c\/strong\u003e 250ml\u003cbr data-start=\"1286\" data-end=\"1289\"\u003e\r\nIdeal for colour-treated, dry, or damaged hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52799824626007,"sku":null,"price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-k-pak-colour-therapy-colour-protecting-conditioner-250ml-p18090-35806_image.jpg?v=1771152247"},{"product_id":"joico-k-pak-color-therapy-shampoo-1000ml","title":"Joico K-pak Color Therapy Shampoo 1000ml","description":"\u003cp data-start=\"88\" data-end=\"136\"\u003e\u003cstrong data-start=\"88\" data-end=\"134\"\u003eJOICO K-PAK Color Therapy Shampoo (1000ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"138\" data-end=\"422\"\u003eGently cleanse while protecting and strengthening colour-treated hair with JOICO K-PAK Color Therapy Shampoo. Specially formulated for damaged and chemically treated hair, this nourishing shampoo helps preserve colour vibrancy while improving strength, shine, and overall hair health.\u003c\/p\u003e\r\n\u003cp data-start=\"424\" data-end=\"678\"\u003eThe rich, caring formula removes impurities without stripping essential moisture, helping to reduce breakage and maintain long-lasting colour brilliance. Ideal for salon or home use, the generous 1000ml size delivers professional results with every wash.\u003c\/p\u003e\r\n\u003cp data-start=\"680\" data-end=\"784\"\u003eHair is left feeling clean, soft, and visibly healthier, with enhanced shine and improved manageability.\u003c\/p\u003e\r\n\u003ch3 data-start=\"786\" data-end=\"803\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"804\" data-end=\"1001\"\u003e\r\n\u003cli data-start=\"804\" data-end=\"845\"\u003e\r\n\u003cp data-start=\"806\" data-end=\"845\"\u003eGently cleanses without fading colour\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"846\" data-end=\"890\"\u003e\r\n\u003cp data-start=\"848\" data-end=\"890\"\u003eHelps strengthen and repair damaged hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"891\" data-end=\"932\"\u003e\r\n\u003cp data-start=\"893\" data-end=\"932\"\u003eSupports long-lasting colour vibrancy\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"933\" data-end=\"966\"\u003e\r\n\u003cp data-start=\"935\" data-end=\"966\"\u003eImproves shine and smoothness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"967\" data-end=\"1001\"\u003e\r\n\u003cp data-start=\"969\" data-end=\"1001\"\u003eProfessional salon-size format\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"1003\" data-end=\"1024\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"1025\" data-end=\"1118\"\u003eA luxurious lather that cleanses effectively while leaving hair soft, nourished, and radiant.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1120\" data-end=\"1135\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1136\" data-end=\"1295\"\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly and repeat if necessary. Follow with JOICO K-PAK Color Therapy Conditioner for best results.\u003c\/p\u003e\r\n\u003cp data-start=\"1297\" data-end=\"1376\"\u003e\u003cstrong data-start=\"1297\" data-end=\"1306\"\u003eSize:\u003c\/strong\u003e 1000ml\u003cbr data-start=\"1313\" data-end=\"1316\"\u003e\r\nIdeal for colour-treated, dry, or chemically processed hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806495142231,"sku":null,"price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-k-pak-color-therapy-shampoo-1000ml__70922.1644424615.1280.1280.jpg?v=1771260034"},{"product_id":"joico-k-pak-color-therapy-shampoo-300ml","title":"Joico K-pak Color Therapy Shampoo 300ml","description":"\u003cp data-start=\"75\" data-end=\"122\"\u003e\u003cstrong data-start=\"75\" data-end=\"120\"\u003eJOICO K-PAK Color Therapy Shampoo (300ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"124\" data-end=\"311\"\u003eCleanse, protect, and strengthen colour-treated hair with JOICO K-PAK Color Therapy Shampoo – a nourishing formula designed to preserve vibrancy while improving hair’s strength and shine.\u003c\/p\u003e\r\n\u003cp data-start=\"313\" data-end=\"586\"\u003eSpecially developed for chemically treated and damaged hair, this gentle shampoo removes buildup without stripping essential moisture or fading colour. It helps reinforce weakened strands, reduce breakage, and leave hair looking healthier and more radiant after every wash.\u003c\/p\u003e\r\n\u003cp data-start=\"588\" data-end=\"734\"\u003ePerfect for maintaining salon-fresh colour at home, this formula supports long-lasting brilliance while keeping hair soft, smooth, and manageable.\u003c\/p\u003e\r\n\u003ch3 data-start=\"736\" data-end=\"753\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"754\" data-end=\"963\"\u003e\r\n\u003cli data-start=\"754\" data-end=\"795\"\u003e\r\n\u003cp data-start=\"756\" data-end=\"795\"\u003eGently cleanses without fading colour\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"796\" data-end=\"840\"\u003e\r\n\u003cp data-start=\"798\" data-end=\"840\"\u003eHelps repair and strengthen damaged hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"841\" data-end=\"882\"\u003e\r\n\u003cp data-start=\"843\" data-end=\"882\"\u003eSupports long-lasting colour vibrancy\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"883\" data-end=\"916\"\u003e\r\n\u003cp data-start=\"885\" data-end=\"916\"\u003eEnhances shine and smoothness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"917\" data-end=\"963\"\u003e\r\n\u003cp data-start=\"919\" data-end=\"963\"\u003eIdeal for daily use on colour-treated hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"965\" data-end=\"986\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"987\" data-end=\"1088\"\u003eCreates a rich, luxurious lather that rinses clean, leaving hair feeling soft, nourished, and glossy.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1090\" data-end=\"1105\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1106\" data-end=\"1260\"\u003eApply to wet hair and massage into a lather. Rinse thoroughly and repeat if necessary. Follow with JOICO K-PAK Color Therapy Conditioner for best results.\u003c\/p\u003e\r\n\u003cp data-start=\"1262\" data-end=\"1340\"\u003e\u003cstrong data-start=\"1262\" data-end=\"1271\"\u003eSize:\u003c\/strong\u003e 300ml\u003cbr data-start=\"1277\" data-end=\"1280\"\u003e\r\nIdeal for colour-treated, dry, or chemically processed hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806506479959,"sku":null,"price":22.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-k-pak-color-therapy-shampoo-300ml__74645.1644424842.1280.1280.jpg?v=1771260316"},{"product_id":"joico-moisture-recovery-moisturising-conditioner-250ml","title":"Joico Moisture Recovery Moisturising Conditioner 250ml","description":"\u003cp data-start=\"62\" data-end=\"111\"\u003e\u003cstrong data-start=\"62\" data-end=\"109\"\u003eJOICO Moisture Recovery Conditioner (250ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"113\" data-end=\"278\"\u003eRestore softness, smoothness, and deep hydration with JOICO Moisture Recovery Conditioner – a rich, nourishing formula designed to revive dry, thick, or coarse hair.\u003c\/p\u003e\n\u003cp data-start=\"280\" data-end=\"514\"\u003eSpecially developed to replenish lost moisture, this intensive conditioner helps improve manageability while reducing frizz and dryness. It works to smooth the hair cuticle, leaving strands feeling silky, hydrated, and more resilient.\u003c\/p\u003e\n\u003cp data-start=\"516\" data-end=\"641\"\u003ePerfect for hair that feels rough, brittle, or dehydrated, this formula delivers lasting moisture without weighing hair down.\u003c\/p\u003e\n\u003ch3 data-start=\"643\" data-end=\"660\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"661\" data-end=\"859\"\u003e\n\u003cli data-start=\"661\" data-end=\"699\"\u003e\n\u003cp data-start=\"663\" data-end=\"699\"\u003eDeeply hydrates dry or coarse hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"700\" data-end=\"739\"\u003e\n\u003cp data-start=\"702\" data-end=\"739\"\u003eImproves softness and manageability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"740\" data-end=\"780\"\u003e\n\u003cp data-start=\"742\" data-end=\"780\"\u003eHelps reduce frizz and rough texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"781\" data-end=\"814\"\u003e\n\u003cp data-start=\"783\" data-end=\"814\"\u003eEnhances shine and smoothness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"815\" data-end=\"859\"\u003e\n\u003cp data-start=\"817\" data-end=\"859\"\u003eIdeal for thick, dry, or dehydrated hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"861\" data-end=\"882\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\n\u003cp data-start=\"883\" data-end=\"991\"\u003eA rich, creamy conditioner that detangles easily and rinses clean, leaving hair soft, smooth, and nourished.\u003c\/p\u003e\n\u003ch3 data-start=\"993\" data-end=\"1008\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"1009\" data-end=\"1189\"\u003eAfter shampooing, apply to damp hair, focusing on mid-lengths and ends. Leave on for 1–2 minutes, then rinse thoroughly. For best results, use with JOICO Moisture Recovery Shampoo.\u003c\/p\u003e\n\u003cp data-start=\"1191\" data-end=\"1265\"\u003e\u003cstrong data-start=\"1191\" data-end=\"1200\"\u003eSize:\u003c\/strong\u003e 250ml\u003cbr data-start=\"1206\" data-end=\"1209\"\u003eIdeal for dry, thick, coarse, or moisture-depleted hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806634078551,"sku":null,"price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-moisture-recovery-moisturising-conditioner-250ml-p18323-36726_image.jpg?v=1771263101"},{"product_id":"joico-moisture-recovery-moisturising-shampoo-300ml","title":"Joico Moisture Recovery Moisturising Shampoo 300ml","description":"\u003cp data-start=\"64\" data-end=\"109\"\u003e\u003cstrong data-start=\"64\" data-end=\"107\"\u003eJOICO Moisture Recovery Shampoo (300ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"111\" data-end=\"293\"\u003eReplenish and revive dry, thirsty hair with JOICO Moisture Recovery Shampoo – a deeply hydrating cleanser designed to restore softness and shine to thick, coarse, or dehydrated hair.\u003c\/p\u003e\n\u003cp data-start=\"295\" data-end=\"573\"\u003eThis nourishing formula gently removes build up while helping to replenish lost moisture, leaving hair feeling smoother, more manageable, and visibly healthier. It works to cleanse without stripping essential hydration, making it ideal for hair that feels dry, brittle, or rough.\u003c\/p\u003e\n\u003cp data-start=\"575\" data-end=\"704\"\u003ePerfect for restoring balance to moisture-depleted strands, this shampoo leaves hair soft, refreshed, and ready for conditioning.\u003c\/p\u003e\n\u003ch3 data-start=\"706\" data-end=\"723\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"724\" data-end=\"921\"\u003e\n\u003cli data-start=\"724\" data-end=\"767\"\u003e\n\u003cp data-start=\"726\" data-end=\"767\"\u003eGently cleanses without drying out hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"768\" data-end=\"805\"\u003e\n\u003cp data-start=\"770\" data-end=\"805\"\u003eReplenishes and locks in moisture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"806\" data-end=\"845\"\u003e\n\u003cp data-start=\"808\" data-end=\"845\"\u003eImproves softness and manageability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"846\" data-end=\"880\"\u003e\n\u003cp data-start=\"848\" data-end=\"880\"\u003eHelps reduce dryness and frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"881\" data-end=\"921\"\u003e\n\u003cp data-start=\"883\" data-end=\"921\"\u003eIdeal for thick, coarse, or dry hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"923\" data-end=\"944\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\n\u003cp data-start=\"945\" data-end=\"1060\"\u003eCreates a rich, creamy lather that cleanses effectively while leaving hair feeling smooth, hydrated, and refreshed.\u003c\/p\u003e\n\u003ch3 data-start=\"1062\" data-end=\"1077\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"1078\" data-end=\"1235\"\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly and repeat if necessary. Follow with JOICO Moisture Recovery Conditioner for best results.\u003c\/p\u003e\n\u003cp data-start=\"1237\" data-end=\"1311\"\u003e\u003cstrong data-start=\"1237\" data-end=\"1246\"\u003eSize:\u003c\/strong\u003e 300ml\u003cbr data-start=\"1252\" data-end=\"1255\"\u003eIdeal for dry, thick, coarse, or moisture-depleted hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806643777879,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-moisture-recovery-moisturising-shampoo-300ml-p18329-36729_image.jpg?v=1771263503"},{"product_id":"joico-power-spray-fast-dry-finishing-spray-300ml","title":"Joico Power Spray Fast-Dry Finishing Spray 300ml","description":"\u003cp data-start=\"60\" data-end=\"107\"\u003e\u003cstrong data-start=\"60\" data-end=\"105\"\u003eJOICO Power Spray Finishing Spray (300ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"109\" data-end=\"297\"\u003eLock in your style with maximum hold and lasting control using JOICO Power Spray Finishing Spray – a fast-drying hairspray designed to keep even the most structured styles firmly in place.\u003c\/p\u003e\n\u003cp data-start=\"299\" data-end=\"554\"\u003eThis ultra-firm hold formula delivers powerful, long-lasting support while resisting humidity and controlling flyaways. Despite its strong hold, it remains workable and brushable, helping you maintain shape and definition without heavy build up or flaking.\u003c\/p\u003e\n\u003cp data-start=\"556\" data-end=\"650\"\u003ePerfect for updos, sleek styles, curls, and high-impact looks that need serious staying power.\u003c\/p\u003e\n\u003ch3 data-start=\"652\" data-end=\"669\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"670\" data-end=\"838\"\u003e\n\u003cli data-start=\"670\" data-end=\"703\"\u003e\n\u003cp data-start=\"672\" data-end=\"703\"\u003eUltra-firm, long-lasting hold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"704\" data-end=\"727\"\u003e\n\u003cp data-start=\"706\" data-end=\"727\"\u003eFast-drying formula\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"728\" data-end=\"763\"\u003e\n\u003cp data-start=\"730\" data-end=\"763\"\u003eHelps resist humidity and frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"764\" data-end=\"793\"\u003e\n\u003cp data-start=\"766\" data-end=\"793\"\u003eNon-flaking and brushable\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"794\" data-end=\"838\"\u003e\n\u003cp data-start=\"796\" data-end=\"838\"\u003eIdeal for structured or high-hold styles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"840\" data-end=\"851\"\u003eFinish:\u003c\/h3\u003e\n\u003cp data-start=\"852\" data-end=\"938\"\u003eProvides strong, secure hold while maintaining shine and a clean, professional finish.\u003c\/p\u003e\n\u003ch3 data-start=\"940\" data-end=\"955\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"956\" data-end=\"1066\"\u003eHold 20–30cm away from dry, styled hair and spray evenly to set your style. Layer for extra hold where needed.\u003c\/p\u003e\n\u003cp data-start=\"1068\" data-end=\"1145\"\u003e\u003cstrong data-start=\"1068\" data-end=\"1077\"\u003eSize:\u003c\/strong\u003e 300ml\u003cbr data-start=\"1083\" data-end=\"1086\"\u003eSuitable for all hair types requiring strong, durable hold.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806650659159,"sku":null,"price":16.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-power-spray-fast-dry-finishing-spray-300ml-p11665-53627_image.jpg?v=1771263750"},{"product_id":"joico-weekend-hair-dry-shampoo-255ml","title":"Joico Weekend Hair Dry Shampoo 255ml (155g)","description":"\u003cp data-start=\"63\" data-end=\"106\"\u003e\u003cstrong data-start=\"63\" data-end=\"104\"\u003eJOICO Weekend Hair Dry Shampoo 255ml (155g)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"108\" data-end=\"275\"\u003eRefresh your style instantly with JOICO Weekend Hair Dry Shampoo – a lightweight, oil-absorbing formula that revives hair between washes without leaving heavy residue.\u003c\/p\u003e\n\u003cp data-start=\"277\" data-end=\"548\"\u003ePerfect for busy days or extending your blow-dry, this invisible dry shampoo helps absorb excess oil, eliminate odour, and add light texture for refreshed, fuller-looking hair. The fast-drying formula leaves hair feeling clean and airy while maintaining natural movement.\u003c\/p\u003e\n\u003cp data-start=\"550\" data-end=\"657\"\u003eIdeal for all hair types, it helps you go longer between washes while keeping your style fresh and vibrant.\u003c\/p\u003e\n\u003ch3 data-start=\"659\" data-end=\"676\"\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul data-start=\"677\" data-end=\"862\"\u003e\n\u003cli data-start=\"677\" data-end=\"709\"\u003e\n\u003cp data-start=\"679\" data-end=\"709\"\u003eInstantly absorbs excess oil\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"710\" data-end=\"742\"\u003e\n\u003cp data-start=\"712\" data-end=\"742\"\u003eRefreshes hair without water\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"743\" data-end=\"776\"\u003e\n\u003cp data-start=\"745\" data-end=\"776\"\u003eAdds light volume and texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"777\" data-end=\"819\"\u003e\n\u003cp data-start=\"779\" data-end=\"819\"\u003eInvisible finish with no heavy build up\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"820\" data-end=\"862\"\u003e\n\u003cp data-start=\"822\" data-end=\"862\"\u003eHelps extend the life of your blow-dry\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"864\" data-end=\"875\"\u003eFinish:\u003c\/h3\u003e\n\u003cp data-start=\"876\" data-end=\"954\"\u003eLeaves hair feeling clean, soft, and refreshed with natural body and movement.\u003c\/p\u003e\n\u003ch3 data-start=\"956\" data-end=\"971\"\u003eHow to Use:\u003c\/h3\u003e\n\u003cp data-start=\"972\" data-end=\"1111\"\u003eShake well before use. Hold can approximately 20–30cm from dry hair and spray lightly at the roots. Massage in and brush through as needed.\u003c\/p\u003e\n\u003cp data-start=\"1113\" data-end=\"1158\"\u003e\u003cstrong data-start=\"1113\" data-end=\"1122\"\u003eSize:\u003c\/strong\u003e 255ml (155g)\u003cbr data-start=\"1127\" data-end=\"1130\"\u003eSuitable for all hair types.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806660653399,"sku":null,"price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-weekend-hair-dry-shampoo-255ml__64622.1644422087.1280.1280.jpg?v=1771264054"},{"product_id":"joico-youthlock-collagen-conditioner-250ml","title":"Joico YouthLock Collagen Conditioner 250ml","description":"\u003cp data-start=\"64\" data-end=\"114\"\u003e\u003cstrong data-start=\"64\" data-end=\"112\"\u003eJOICO YouthLock Collagen Conditioner (250ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"116\" data-end=\"301\"\u003eRestore strength, softness, and youthful vitality to mature hair with JOICO YouthLock Collagen Conditioner – a nourishing formula designed to revitalise dry, brittle, or ageing strands.\u003c\/p\u003e\r\n\u003cp data-start=\"303\" data-end=\"560\"\u003eInfused with collagen, this conditioner helps improve elasticity and resilience while delivering deep hydration. It smooths the hair cuticle, reduces the appearance of dryness, and enhances shine, leaving hair looking fuller, healthier, and more manageable.\u003c\/p\u003e\r\n\u003cp data-start=\"562\" data-end=\"701\"\u003ePerfect for hair that has lost strength or feels fragile over time, YouthLock helps restore softness and bounce without weighing hair down.\u003c\/p\u003e\r\n\u003ch3 data-start=\"703\" data-end=\"720\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"721\" data-end=\"916\"\u003e\r\n\u003cli data-start=\"721\" data-end=\"764\"\u003e\r\n\u003cp data-start=\"723\" data-end=\"764\"\u003eHelps improve elasticity and resilience\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"765\" data-end=\"805\"\u003e\r\n\u003cp data-start=\"767\" data-end=\"805\"\u003eDeeply hydrates and smooths dry hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"806\" data-end=\"837\"\u003e\r\n\u003cp data-start=\"808\" data-end=\"837\"\u003eEnhances shine and softness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"838\" data-end=\"879\"\u003e\r\n\u003cp data-start=\"840\" data-end=\"879\"\u003eImproves manageability and detangling\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"880\" data-end=\"916\"\u003e\r\n\u003cp data-start=\"882\" data-end=\"916\"\u003eIdeal for mature or brittle hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"918\" data-end=\"939\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"940\" data-end=\"1057\"\u003eA rich yet lightweight conditioner that detangles easily and rinses clean, leaving hair soft, silky, and revitalised.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1059\" data-end=\"1074\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1075\" data-end=\"1256\"\u003eAfter shampooing, apply to damp hair, focusing on mid-lengths and ends. Leave on for 1–2 minutes, then rinse thoroughly. For best results, use with JOICO YouthLock Collagen Shampoo.\u003c\/p\u003e\r\n\u003cp data-start=\"1258\" data-end=\"1315\"\u003e\u003cstrong data-start=\"1258\" data-end=\"1267\"\u003eSize:\u003c\/strong\u003e 250ml\u003cbr data-start=\"1273\" data-end=\"1276\"\u003e\r\nIdeal for mature, dry, or fragile hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806665371991,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-youthlock-collagen-conditioner-for-ageing-hair-250ml-p32519-91100_image.jpg?v=1771264348"},{"product_id":"joico-youthlock-collagen-shampoo-300ml","title":"Joico YouthLock Collagen Shampoo 300ml","description":"\u003cp data-start=\"78\" data-end=\"124\"\u003e\u003cstrong data-start=\"78\" data-end=\"122\"\u003eJOICO YouthLock Collagen Shampoo (300ml)\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"126\" data-end=\"295\"\u003eRevitalise and strengthen mature, dry, or brittle hair with JOICO YouthLock Collagen Shampoo – a nourishing cleanser designed to restore softness, shine, and resilience.\u003c\/p\u003e\r\n\u003cp data-start=\"297\" data-end=\"563\"\u003eFormulated with collagen, this gentle shampoo helps improve hair’s elasticity while cleansing away impurities without stripping essential moisture. It works to support stronger, fuller-looking strands while leaving hair feeling smooth, hydrated, and more manageable.\u003c\/p\u003e\r\n\u003cp data-start=\"565\" data-end=\"699\"\u003ePerfect for ageing or fragile hair, YouthLock helps revive dullness and restore a healthier, more youthful appearance with every wash.\u003c\/p\u003e\r\n\u003ch3 data-start=\"701\" data-end=\"718\"\u003eKey Benefits:\u003c\/h3\u003e\r\n\u003cul data-start=\"719\" data-end=\"911\"\u003e\r\n\u003cli data-start=\"719\" data-end=\"758\"\u003e\r\n\u003cp data-start=\"721\" data-end=\"758\"\u003eGently cleanses without drying hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"759\" data-end=\"800\"\u003e\r\n\u003cp data-start=\"761\" data-end=\"800\"\u003eHelps improve elasticity and strength\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"801\" data-end=\"837\"\u003e\r\n\u003cp data-start=\"803\" data-end=\"837\"\u003eRestores softness and smoothness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"838\" data-end=\"874\"\u003e\r\n\u003cp data-start=\"840\" data-end=\"874\"\u003eEnhances shine and manageability\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"875\" data-end=\"911\"\u003e\r\n\u003cp data-start=\"877\" data-end=\"911\"\u003eIdeal for mature or fragile hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-start=\"913\" data-end=\"934\"\u003eTexture \u0026amp; Finish:\u003c\/h3\u003e\r\n\u003cp data-start=\"935\" data-end=\"1043\"\u003eCreates a rich, luxurious lather that cleanses effectively while leaving hair soft, hydrated, and refreshed.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1045\" data-end=\"1060\"\u003eHow to Use:\u003c\/h3\u003e\r\n\u003cp data-start=\"1061\" data-end=\"1219\"\u003eApply to wet hair and massage into a rich lather. Rinse thoroughly and repeat if necessary. Follow with JOICO YouthLock Collagen Conditioner for best results.\u003c\/p\u003e\r\n\u003cp data-start=\"1221\" data-end=\"1278\"\u003e\u003cstrong data-start=\"1221\" data-end=\"1230\"\u003eSize:\u003c\/strong\u003e 300ml\u003cbr data-start=\"1236\" data-end=\"1239\"\u003e\r\nIdeal for mature, dry, or brittle hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52806666977623,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/files\/joico-youthlock-collagen-shampoo-for-ageing-hair-300ml-p32517-91098_image.jpg?v=1771264419"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/5028\/6935\/collections\/joico-k-pak-color-therapy-conditioner-1000ml_1.jpg?v=1777314570","url":"https:\/\/foylesupply.com\/collections\/joico.oembed?page=2","provider":"Foyle Supply Co.","version":"1.0","type":"link"}